About us
We, “NEWPOWER” a specialized company engaged in selling the advanced lighting products, tools, fittings, switches and their accessories. Furthermore, we set out to establish NAWARA AL-KASSER FOR ELECTRICITY CO. LTD., the owner of “NEWPOWER” brand in 2007, to be a leading name in the field of lighting and electrical appliances.
The company had started its activity by importing various types of lamps and electrical accessories, in addition to the internal & external lighting devices, and then our Co. Expanded to provide its customers a full range of advanced LED lighting devices, as well as electrical switches & plugs, and various models thereof, in addition to mosquito killer traps, electrical fittings and ventilation fans. In this regard, we guarantee our customers to provide the distinctive quality of all the products we import, as we seek to satisfy our customers and gain their trust.
Trademark Registration in the United Kingdom
In additional, our “NewPower” brand has been registered and certified in the United Kingdom “UK” which give us the right to use our goods in all United Kingdom including England. But of course, if you are in UK and want to have a business with us, you are welcome.
Our mission is to spread the concept of “True Quality” for all electrical products in the UAE, to provide a role model for high quality and prompt service, and therefore to guarantee the quality of our products by granting our customers a guarantee for manufacturing defects whose main slogan is “Customer Satisfaction”, so that we can create long-term relationships with our customers.
To be a leading company in the wholesale of modern lighting products/LED technology/switches, fittings and accessories, and furthermore we’re look forward to being the name that is “mentioned when needed” for any of the safe and environmentally friendly electrical products and keeps up with the constant updates requested by the relevant authorities, so we provide the best quality possible at reasonable competitive prices to satisfy our customers and meets their needs. Hence, we’re strive with determination & persistence to reach this vision.
To provide modern solutions to gain the confidence of our customers and dealers, and the endeavor for further expand to provide our products to more customers as much as possible.
The “NEWPOWER” Trademark is committed to a set of values, principles and ethics that we have as our basis. Such values and principles are considered as our way to success and to gain the trust of a large number of customers, and then we insist on full commitment to these values, which are as follows:
Seeking for satisfaction of our customers with the products we offer them.
Honesty and integrity in all transactions we’re engaged together all clients.
Providing competitive, reasonable prices that suit everyone without giving up the quality and its natural limits.
Strategy planning
The company had started its activity by importing various types of lamps and electrical accessories, in addition to the internal & external lighting devices, and then our Co.
True quality
Ensuring top standards for all electrical products.
Real Guarantee
Providing a warranty against manufacturing defects.
Customer Satisfaction
Building trust through exceptional service.
POLICY OF QUALITY
“NEWPOWER” always strive to provide the best quality and the perfect products, in order to provide customers with a real opportunity to obtain safe electrical products that meet their needs & requirements, so we’re fully adhere to a strict quality policy for all items that we supply. In this regard, the “NEWPOWER” Brand has obtained the “Saudi Specification Certificates”, the “Gulf Consumer Certificate” and the “Saudi Quality Mark”, in order to ensure that we took care of the provided quality with the best price.